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Whatever Happened to Instructional Technology?

Geoghegan, W. (1994) Whatever Happened to Instructional Technology? Paper presented at the 22nd Annual Conference of the International Business Schools Computing Association .

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Abstract

During the last decade and a half, American higher education has invested about 70 Billion Dollars in information technology goods and services, as much as 20 Billion Dollars of which has gone to the support of teaching and learning. But despite the size of this investment in instructional technology, numerous examples of innovative and successful instructional applications, and a growing comfort level with technology among both faculty and students, instructional technology has not been widely adopted by faculty, nor has it become deeply integrated into the curriculum. By some estimates, no more than five percent of faculty utilize information technology in their teaching as anything more than a "high tech" substitute for blackboard and chalk, overhead projectors, and photocopied handouts. Promising innovations rarely propagate beyond the innovators themselves. This paper examines the broad range of factors that underlie the failure of instructional technology to penetrate the curriculum more widely than it has. Particular attention is paid to the social barriers that impede the diffusion and adoption of promising innovations in instructional technology, and to the unintended manner in which well-meaning efforts to support the development and diffusion of instructional technology by IT support organizations and technology vendors have frequently undermined adoption by mainstream faculty.

Creators:Willian Geoghegan
Item Type:Article
Additional Information:Copyright (c) 1994 International Business Schools Computing Association Made available in electronic format with permission
Research Group:Learning Societies Lab
Deposited On:24 Nov 2004 by White, Su
ID Code:10144
Last Modified:11 Nov 2009 12:21

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REFERENCES CITED

Ehrmann, S. C., and Kumar, M. S. V. (1994). Comments on "Valuable, Viable Software." Special session of the American Association for Higher Education Annual Meeting, 26 March 1994, Chicago, Illinois.

Green, K. C., and Eastman, S. (1994). Campus Computing 1993: The USC National Survey of Desktop Computing in Higher Education, University of Southern California, Los Angeles, California.

Moore, G. A. (1991). Crossing the Chasm: Marketing and Selling Technology Products to Mainstream Customers, Harper Business, New York, New York.

Morris, P., Ehrmann, S., Goldsmith, R., Howat, K., and Kumar, M. S. V., eds. (1993). Valuable Viable Software in Education: Cases and Analysis, McGraw-Hill, New York, New York.

National Center for Education Statistics (NCES). (1993). Projections of Education Statistics to 2004, U.S. Government Printing Office, Washington, D.C.

Rogers, E. M. (1983). Diffusion of Innovations, 3rd Edition, The Free Press, New York, New York.

Shanks, J. M. (1993). Faculty Computing in the University of California: Rationale, Design, and Summary Results for the 1992 Faculty Survey on Instructional Use of Computers. Presentation at EDUCOM '93, Cincinnati, Ohio, 19 October, 1993.

Warlick, C., ed. (1992). 1992 Directory of Computing Facilities in Higher Education. Computation Center, University of Texas at Austin, Austin, Texas.

Willut, C. (1994). Posting to AAHE Technical Activities and Projects Internet list, 8 March, 1994.

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